Oh cool, new music and visuals from Big K.R.I.T. Krizzle is back with a new track and music video in the form of “So Cool”. The video has the Mississippi rapper getting his Ron Burgundy on and competing with Trinidad James and Akeem Ali for a lead anchorman position. All this fits the feeling of the upbeat song. Song produced and music video directed by Big K.R.I.T. Ice cold.